British Investments Worth 500 Million SAR in Saudi Sports: A Golden Opportunity for Growth
As part of Vision 2030, Saudi Arabia is set to welcome British investments worth 500 million SAR in the sports sector. A workshop attended by a delegation of 25 British companies at the Saudi Ministry of Investment headquarters saw the signing of cooperation agreements with the Ministries of Investment and Sports, aiming to expand investments in Sports Events and develop consultancy and marketing sectors in sports.
Why Invest in Saudi Sports?
Vision 2030 opening wide horizons for investments in various sectors, including sports to boost Economic Growth, create jobs, and increase the private sector's contribution to the economy.
Saudi Arabia has invested significantly in developing sports infrastructure, including modern stadiums and facilities, making it an ideal destination for hosting major sports events. Additionally, several major projects are under construction, with many in the pipeline for tender or investment.
Large Youth Population: 60% of the population under the age of 30, Saudi Arabia focuses on encouraging youth participation in sports, promoting public health, and enhancing social integration.
The Saudi government provides strong support for investment in the sports sector through incentivizing policies and tax exemptions. This includes collaboration with global companies to organize and host major sports events like Formula1 races and international golf tournaments.
Increasing Global Appeal:
By attracting world-renowned athletes and international events, Saudi Arabia aims to enhance its global sports presence and attract foreign investments.
Increased Viewership and Market Value of Saudi Clubs
The Saudi Pro League (SPL) has signed international broadcasting deals covering over 130 regions, including key countries such as the UK, France, Italy, Spain, and Germany. These deals help increase the global reach of the league and make matches available to a wide global audience through multiple platforms.
With substantial investments from the PIF, the market value of clubs has significantly increased. The goal is to raise the league's annual revenue to 1.8 billion SAR ($480 million) by 2030, increasing the market value from 3 billion to 8 billion SAR ($2.13 billion).
The value of the Saudi Super Cup has risen from $9.33 million last year to $16 million this year, representing a 71.4% increase.
These combined factors make Saudi Arabia an attractive investment destination in the sports sector, reflecting the Kingdom's commitment to achieving Vision 2030 goals and building a diverse and sustainable economy. Now is the perfect time to invest in Saudi sports and contribute to this rapid growth.
